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Florida Blog

Florida Villas and Vacation Rentals

A good picture is worth a thousand pounds . . .

February 6th, 2015

Is it time to invest in professional images for your vacation home?

If a picture is worth a thousand words, then I say a good vacation home picture can be worth a thousand pounds. A pretty bold statement you might think, but please allow me to explain the madness.

Stand out from the crowd with twilight images of your Florida villa – by Orlando Interior Photography Read the rest of this entry »

6 Easy Ways To Improve Your Vacation Listing Today

January 11th, 2015

One of the most frequent misconceptions amongst some holiday rental owners, is that once they have created a listing on a holiday rental website, that is it and there is no more to do. Unfortunately this is not the case as competition is fierce and an up to date listing will without doubt stand out from those which have not benefited from any updates since the advert was created. We appreciate that updates take time, but the reality is that it is time well spent. Read the rest of this entry »

Book Your Orlando Holiday Yourself & Save Big.

November 30th, 2014

Package tour operators have for many years had the monopoly on family holidays, however in recent years there has been a significant increase in the number of travellers who prefer to book the various elements of their holiday themselves. There are numerous advantages to this, one of the main ones being the savings that can be achieved. The following is example shows just how much can be saved on a independently booked family holiday to Orlando, Florida . Read the rest of this entry »

4 Great Orlando Shopping Malls

November 21st, 2014

Thanks to the advantages of a positive exchange rate for many European visitors, Orlando is without doubt one of the best vacation destinations for those who like a little retail therapy. From designer labels to electronics there are some some great deals to be had in any of the shopping malls in and around the Orlando area. Read the rest of this entry »

“The photos do not do it justice”……… A good review or a call to action?

October 30th, 2014

Last summer, desperate for some sunshine and a break, I booked a last minute holiday online just ten days before travelling – trusting the sales agent’s description on the phone. As it happened, once the documents arrived, the photos looked promising and in reality we couldn’t have picked anywhere better suited to our needs.

But this scenario tends to be the exception rather than the rule and most of us will spend hours pouring over brochures or online adverts to assure ourselves that our holiday money is well spent – especially when planning a once in a lifetime trip to Florida.

In other words, whether we like it or not – people tend to judge a book by its cover and your marketing photos are the ‘cover’ you present of your holiday home.

Judge book by its cover

The photos don’t do it justice’ is a cliché many people use to try and express just how fabulous we found our chosen destination. YES -  it is a great review  – BUT it is only going to help win you more business if those taking a first look at your advert are attracted to investigate further and actually read the reviews.

A call to action

Is it time to consider whether your adverts show your home in the best possible light? Your photos may conjure up great memories of past visits for you – but your photos need to convince people to book to ‘wish’ themselves there, ready to make their own memories.

Girl taking a photo

photo credit

Are you missing out on potential bookings?

Just how many potential bookings have you lost because your photos left a lot to the imagination? Don’t wait for your guests to be ‘surprised’ when they arrive at your amazing vacation home – make sure your photos are working hard so you have guests lining up to book. How much better to have your guests comment – ‘amazing home and every bit as good as the photos!’

A Range of Florida Rental Properties

Some examples of recently updates images

Improving your images

  • Hire a pro – Hiring a professional photographer is without doubt the best option to maximise your chance of bookings. They’ll have the best equipment, the best lighting and should know just how to stage your home and take the shot from the best angle to do the space justice. Of course this does come at a cost but you should quickly get this back in revenue.
  • Consider a deal – If your budget is small, why not consider an exchange. You could offer a free or discounted stay in your home to the photographer in exchange for a package of professional images. Even better if it’s late availability that you’re struggling to fill anyway. Ask around friends, family and previous guests. They may well be able to recommend someone with the suitable skills and equipment that you could approach with a proposal.
  • Plan your budget – Perhaps your advert doesn’t show the home at its absolute best because you’ve recently refurbished your vacation home. Do make sure you have allowed for the extra investment for new images in your budget, to make sure you reap the rewards of the renovations as quickly as possible.
  • Try a competition – Why not try a competition for your guests? Offer a discount on their next stay with you as a prize if you use one of their photos in your marketing. What better way to show your property than through the eyes of a satisfied guest. A great way to find out just what people love best about your holiday home!
  • DIY Tips – If professional photographs are not an option then beg, borrow or buy the best camera you can, start browsing the net for top tips on photography and start snapping. The beauty of digital cameras is that you can see your results immediately and if it doesn’t work first time then keep experimenting –picking the best ones to showcase your property.

So take a good look at your own guest book today. If more than one person has commented that it looks better in real life, perhaps it’s time to take a good look at updating your vacation rental photographs!

 

Has updating your photos resulted in an increase in your bookings? Can you recommend a good photographer? Do you have any great photography tips? Direct Villas Florida would love to hear your stories. Contact info@directvillasuk.com

A selection of vacation rentals in Florida can be found on www.directvillasflorida.com.

If you own your own holiday home and would like to find out more about advertising on the site contact Sarah or Tracy on: T. +44 (0)333 2400797   E. info@directvillasuk.com

 

8 good reasons to keep your holiday rental calendar updated.

October 12th, 2014

Forget holidays for a moment. Let’s imagine you have a big celebration planned and you’ve noticed a new bakery open up in your nearest town with a mouth-watering window display of cakes all worthy of a place as a show stopper in the Great British Bake Off final. Read the rest of this entry »

Florida Townhomes, A Great Alternative.

September 21st, 2014

If this is your first trip to Florida, you might not be familiar with all of the options available to you for your holiday accommodation. If you’ve ruled out a cramped hotel room and are looking for self-catering facilities then your first thought might be for a private villa or pool home, but before you make your final decision, take a look at the Townhomes listed on Direct Villas Florida. Read the rest of this entry »

Florida Theme Park Tickets………Be Sensible & Save Money

August 12th, 2014

It is so easy to get carried away buying theme park tickets when you are planning your Florida holiday, but the danger is that you can buy so many without considering the length of your stay and your ability to get the very best value for your money. The aim of this article is to provide visitors with an insight as to what is  reasonable within a two or three week vacation, bearing in mind that theme parks are only one aspect your Florida holiday. Read the rest of this entry »

Driving in Florida.

August 4th, 2014

To some visitors driving in Florida after a long haul flight is a daunting prospect and understandably so.  The aim of this article is to provide valuable  information and tips to make that first journey as easy and as non eventful as possible. Read the rest of this entry »

The End Of An Era At Sea World Orlando.

July 30th, 2014

On Sunday 10th August 2014 the very last performance of Clyde & Seamore Take Pirate Island will take place at Seaworld Orlando. This family favourite has being going strong for 15 years, providing laughs from start to finish. Read the rest of this entry »

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Direct Villas UK Limited
Newham House
Dudley Road
Darlington
DL1 4GG

UK Company No. 06009413

T: +44 (0)1325 527 275

info@directvillasuk.com

Skype: directvillasuk